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Tar Heel Travels

The Greystone Inn
How an All-American boy saved a Lake Toxaway landmark

By Bill F. Hensley
Growing up on a tenant farm in Lizard Lick, Tim Lovelace dreamed that someday he would own a tractor to make his teenaged work life a little easier. But those dreams soon faded as the tall, intelligent, athletically inclined youngster began high school in nearby Wendell, in Wake County, and quickly became the All-American boy.

“He was everything in high school,” says Richard Sykes, a classmate and now the men’s golf coach at N.C State University. “He was captain of the basketball team, student body president and valedictorian. He could do about anything, and his high school achievements were outstanding.”

After college at Greenville College in Illinois and earning a master’s from East Carolina, Lovelace went from a would-be farmer to a successful career as an investment counselor in Washington, D.C., to the owner of one of North Carolina’s most luxurious country inns.

“I had no idea I would ever be involved in the hospitality industry,” says Lovelace, now 60, “but this is the most satisfying and enjoyable thing I have ever done. I wouldn’t give it up for anything. My wife (Boo Boo) and I have found our heaven here on Lake Toxaway.”

The Lovelaces created the Greystone Inn more than a decade ago and have turned it into one of the highest-rated and most visited hostelries in the South. Their formula was simple: provide the best possible accommodations, food and service in unique surroundings, and listen to what the guests have to say.

“Tim and Boo Boo are incredible hosts,” says Reg Heintish Jr., who, along with his late father, developed Lake Toxaway after it had been abandoned for 45 years following a devastating flood and dam break in 1916. “They come to the resort every day, have tea with the guests, have them to their lakeside home for cocktails, lead hikes and cycling tours, mingle and listen. Then they try to provide the things guests ask for.”           

In addition to personal, hands-on service, the Lovelaces take pride in the facilities that they established in 1985 after a suggestion by Heinitsh “that the area sure could use a fine inn.” The area he was referring to was his 6,000-acre tract of gorgeous mountains and valleys, streams and waterfalls, and a historic lake that offered magnificent views.

“Specifically, he mentioned that the 16,000-square-foot Swiss style mansion that belonged to Lucy Armstrong Moltz was available,” Lovelace recalls. “It had great potential as an inn and was in a picturesque, dramatic setting. Boo Boo and I discussed it at length and then decided to take the plunge.”

After extensive restoration work, the house, on a three-acre peninsula that juts into the lake, was converted into 19 spacious guestrooms on six levels, including an award-winning Presidential Suite that is a showplace of elegance.

Later, a 12-room addition called Hillmont that overlooks the lake was added, along with a large lakeside dining room, a two-suite cottage (for a total of 33 rooms), and a comfortable, relaxing spa to pamper guests with a multitude of services.

“In all we spent about $5 million to get the place the way we wanted it,” Lovelace says, “but we are pleased — and proud — of how it turned out.”

One of the most popular activities at Greystone is the daily afternoon champagne cruise on Lake Toxaway that is hosted by Tim and Boo Boo. During the one-hour ride in a beautiful reproduction of a classic, decades-old wooden paneled boat, Lovelace relates the fascinating history of the lake and the swanky hotel that was abandoned after the flood in 1916. For years, the hotel hosted America’s corporate giants — Ford, Firestone, Edison, Rockefeller and others — in a colorful era of opulence and rich, gracious living. In those days, the prestigious Blue Ridge Mountain site was often referred to as “America’s Switzerland.”

“I think we have recaptured some of that lifestyle,” says Lovelace, “and our guests enjoy it.”

Today’s guests find a lot to like about the Greystone, which has captured numerous honors for its splendor. It has received the Four Diamond award from Triple A for 17 consecutive years, and has been featured in more than 200 newspaper and magazine articles.

Excellent cuisine is an essential part of life at the Greystone. Rates include breakfast and dinner plus a delightful afternoon tea on the front and side porches that are in full view of the sparkling lake. There is evening music in the lounge as well as the dining room.

Most recreational activities revolve around water sports that include skiing, boating, fishing, and canoeing. In addition, a large outdoor swimming pool and tennis courts sit adjacent to the inn, plus hiking trails are nearby. All facilities are available without charge to guests.

If golf’s your game, the Lake Toxaway Country Club is only a solid three-wood shot away and guests have full privileges there at reduced rates.

The resort is located three miles off Highway 64 between Brevard and Cashiers. The inn is open all year but only on weekends from December to March. For more information, call 800-824-5766 or visit www.greystoneinn.com.

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