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Executive Voices: 
An Op-Ed Column


Tight Credit
Think outside the box when applying for a business loan

By Wes Sturges

If you’re responsible for your company’s growth, either as owner, manager, or executive, you probably know it’s gotten more difficult to get money. In the last year, with the deteriorating business climate, it has become harder to meet banks’ credit standards.

This change has made many executives a little nervous. What would you do if the bank withdrew your line of credit, or called in your loan? Have you outgrown your current sources of credit, but are unsure what to do now?

As president of a bank that caters to business owners, I’ve seen some executives make all the right moves to attract sources of capital. Others make mistakes that limit their company’s potential growth. Taking these steps — in this order – could help you become one of those success stories that never lack for capital.

Make internal improvements in payables, pricing, costs and collections. The first steps:

Pay on time, but not before. If your cash flow seems tight, look closely at your payables terms. Can you stretch payments out a day or two, or more?

Examine your pricing. If one client consistently pays you late, raise the price for that client. Or consider whether it’s worthwhile to work with this client at all. Do the math to determine the interest you should charge. Work that sum into your renewal quote.

Cut costs. When layoffs at your firm are imminent, perhaps you could cut workers’ hours from 40 to 30 per week instead. In a situation like this, the CEO should also reduce his own salary.

If your receivables are dragging, collect them more effectively. Collect payments yourself, assign a key employee to coordinate collections, or hire an in-house collections specialist. For difficult collections, consider outsourcing to a collection agency.

Talk openly with your banker. Even if you don’t need capital now, schedule a conversation with your banker. Ask what weaknesses he or she sees in your business finances, and who might be able to assist. If your business is having a problem, your banker would rather know about it now, when there’s plenty of time to help fix it, then later, when the bank could lose money because of you.

Your banker can be a wealth of information. Some banks (including my own) have relationships with alternative funding sources through their holding companies. That means they can make referrals with knowledge and confidence.

Look for another bank. If your bank’s current lending philosophy won’t accommodate your needs, it’s worth checking other banks. Banks can vary by industry. One might lend aggressively to churches; another, to developers. Ask your peers and your banker about banks that have a strong interest in your type of business. You may find another bank is more willing to offer you an unsecured bank loan or a line secured by other assets in the company.

Use existing assets as collateral on a loan with a specialty lender. It is true that if your company is facing short-term challenges, such as a drop in sales or earnings, traditional methods of financing might not be available. You may need to restructure your debt or look at alternative financing. Here are some possibilities. You could talk with a mortgage bank or real estate finance company about taking out a mortgage on your plant. If you own a large amount of the equipment, talk to a commercial financing company about a loan, using your equipment as collateral. A third option is to sell your equipment to a leasing company and lease it back. This method may be expensive, but produces cash quickly.

Pending income can be collateral, too. Receivables financing allows you to pledge pending income as collateral towards a loan. Let’s assume you manufacture and sell cardboard boxes. Your client, a solid, established company, is supposed to pay you in 30 days. But the client actually pays in 45 days. The payment you anticipate can be used as collateral.

This method is useful for short-term financing. If you go to a receivables financing company and tell them a blue-chip company is supposed to pay you $25,000 in 30 days, the financing company might loan you 75 percent of that sum, payable when your client pays you. Receivables financing is usually set up as a line of credit akin to a home equity loan, and can be very convenient for that reason. The one drawback: If your client doesn’t pay on time, you’re still responsible for the loan.

No access to other credit? Try factoring. Receivables financing is less expensive and restrictive than factoring, a funding mechanism that’s common in the furniture and textile industries. Factoring means that you sell your receivables to a factoring company. The factorer is then responsible for obtaining the payments.

Let’s say you own a textile company that works with a factorer. Belk asks you for 10,000 Michael Jordan jerseys worth $100,000.

You call the factorer to approve the deal, process and ship the order, and send confirmation to the factorer. It’s the factorer’s job to get the money from Belk. The factorer’s profit comes from the difference between what Belk pays him and what he pays you.

To find receivables financiers and factorers, ask your banker for a referral.

Consider equity partnerships. If all else fails, find an equity partner and sell part of your business for a cash injection into the company. I know entrepreneurs want to own 100 percent of their business, but in tough times, 50 percent of something is better than 100 percent of nothing.

No matter where your business is now, using these guidelines can give you a big boost. If the economic slowdown continues, you’ll have a strategy to obtain cash. And if the economy recovers quickly, you’ll be ready.

Wes Sturges is president of First Commerce Bank in Charlotte and president-elect of the North Carolina Bankers Association.


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