Out and
About
Interesting Diversions for March 2000
Carolina
Ballet Leaps into the Big Time
If ballet and business aren't often mentioned
in the same breath, it's not for lack of trying
on Ward Purrington's part. The president of
Raleigh's Carolina Ballet likens the two-year-old
company to another local success story.
We're a start-up,
and I think we qualify as a good business
venture. We're not Red Hat yet, he says
with a chuckle, but we're trying.
It's an analogy more apt
than you might think. In 1996, Purrington started
from ground zero, placing an advertisement for an
artistic director in Dance Magazine
and, shortly after, hiring Robert Weiss, an
alumnus of New York City Ballet. Just shy of two
years later after recruiting top-notch
dancers, aggressive fundraising, and ticket sales
that would please even well-established companies
Carolina Ballet made its debut to rave
reviews.
And that's not just
beginner's luck. Carolina Ballet sold 2,600
season subscriptions in its first season and
3,000 this year. Ticket sales to single
performances also have been outstanding. The
company's staged version of Handel's
Messiah had a successful seven-show
run and exceeded the company's sales goal by 85
percent.
Plaudits, too, continue
to pour in. The company recently was featured in The
New York Times, which called comparisons
between Carolina Ballet and other renowned
troupes in bigger cities increasingly
plausible and described the company as
characterful, well-disciplined and
exciting. Internationally known dance
critic Francis Mason gushed over New York's radio
waves that the Carolina Ballet was his
favorite new ballet company.
In an appeal for support
from the business community, Purrington
characterized the company as a $2.7 million
small business with a great product that makes a
real contribution to the local economy. His
argument, and it's one that's rung true with
scores of contributors, is that the arts improve
overall quality of life, which in turn makes the
Triangle a better place to live for current and
prospective residents.
We boast a lot
about being world-class this and world-class
that, but we're not world-class anything without
a full compliment of the arts, Purrington
says.
While the idea might be
a bit of a paradigm shift for some, the arts play
a part in attracting businesses to the area.
The most important
economic commodity of the 21st century is human
intelligence. And unlike rock quarries or forests
or good soil, people can get up and leave any
time they want, Purrington continues.
Intelligent human beings the people
who run and work in companies locating here
want the finer things in life available
for their families and to live in a society that
values art and culture.
For information about
performances and ticket sales, contact the Ballet
Line at 919-303-6303. Suzanne
Fischer
Union,
Confederate Troops Will Collide Again at
Bentonville
The Battle of Bentonville will be fought again
when thousands of reenactors and spectators
converge on the fields and woods of Johnston
County on March 18 and 19.
It will be the 135th
anniversary of the state's largest Civil War
battle, when Confederate Gen. Joseph E. Johnston
made a final attempt to prevent Gen. William T.
Sherman's army from joining forces with Gen. U.S.
Grant in Virginia. Sherman's troops had been
separated during their march up from South
Carolina, and Johnston hoped to strike while the
Union forces were divided.
The battle, which ended
in defeat for the Confederate army, raged over
6,000 acres and resulted in more than 4,000
casualties during just three days in 1865. A
month later, at Bennett Place near Durham, the
two generals met again as Johnston surrendered to
Sherman on April 26, ending the Civil War in the
Carolinas.
Costumed reenactors will
fight engagements on portions of the original
battlefield. There will also be civilians in
costumes to perform living history demonstrations
throughout the weekend. Staged only once every
five years, the Battle of Bentonville reenactment
has become one of the most popular Civil War
related events in North Carolina.
Tickets are available
through Ticketmaster at $10 per person per day,
children under 10 are free. All proceeds will be
used for preservation of the battlegrounds.
Harper House, a private home converted into a
field hospital by the Union army will be
open to the public free of charge. Call
Bentonville Battleground State Historic Site at
910-594-0789.
|